No YouTube revenue before 10,000 views

Google’s massive video site YouTube is now cracking down heavily on those who post extremist and pirated videos on the streaming portal. To do this, they are implementing a new move which will cut down revenue of those who put up videos occasionally.

YouTube’s Partner Program began (YPP) when the site was in its infancy. Creators who join get to monetize their videos, work with YouTube more closely to make better content, and receive general advice about creating online videos.

The YouTube Partner Program only opened up to all YouTube users a few years ago, which let anyone with a YouTube account start getting paid for ads almost immediately. But now with the avalanche of backlash YouTube and Google have received for ads appearing over hate speech-infested videos, the company is placing stricter guidelines on who can make money from the Partner Program.

YouTube has come up with a new restriction on who can make advertising money off the online video platform. The firm announced that from now on, it will not serve ads on videos produced by channels with fewer than 10,000 total views.

If the channel get 10,000 views the YouTube will evaluate that weather the channel is adhering to its guidelines before letting it carry adverts.

In a blog post YouTube vice president of product management Ariel Bardin wrote “In a few weeks, we’ll also be adding a review process for new creators who apply to be in the YouTube Partner Program. After a creator hits 10k lifetime views on their channel, we’ll review their activity against our policies. If everything looks good, we’ll bring this channel into YPP and begin serving ads against their content. Together these new thresholds will help ensure revenue only flows to creators who are playing by the rules.”

Any revenue earned on channels with under 10,000 views up until 6 April 2017 will not be affected. YouTube pointed creators to its YouTube Creator Academy for tips to help reach the 10,000-views milestone.

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